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About Us

About Us

Local Guidance, Lifelong Partnerships, And Lasting Confidence

At Citizens Investment Services, we’re proud to be your trusted financial partner throughout all stages of life. Backed by the strength and values of Citizens State Bank, we deliver personalized guidance built for our Northwest Illinois community. Our experienced, multigenerational advisory team provides education-led, holistic, goals-based planning that empowers individuals, families, and business owners to sustain their lifestyle, retire confidently, and preserve what matters most.

Meet Your Team

Our professionals bring experience, care, and commitment to every relationship. We serve communities across northwest Illinois, helping clients navigate all stages of life with confidence and clarity.

Our Process

Our Process

We create strategies that are tailored to your needs and goals.

Our History

Our History

Years of experience have prepared us to guide you through your life transitions.

Build Confidence With Access To The Information You Need

Build Confidence With Access To The Information You Need

We want you to feel confident making financial decisions, so we take the time to cut through jargon and explain your options in plain language. From our first conversation forward, we equip you to understand where you stand and how each step moves you closer to your goals.

A Holistic Plan To Guide Every Part Of Your Financial Life

A Holistic Plan To Guide Every Part Of Your Financial Life

Every recommendation we make is part of a coordinated plan designed to help your entire financial life work together. Our goals-based planning means we center our guidance on what you value most, whether that’s taking the dream vacation, spending time with family, or growing your business.

Our Process

Our Process

We create strategies that are tailored to your needs and goals.

A Holistic Plan To Guide Every Part Of Your Financial Life

A Holistic Plan To Guide Every Part Of Your Financial Life

Every recommendation we make is part of a coordinated plan designed to help your entire financial life work together. Our goals-based planning means we center our guidance on what you value most, whether that’s taking the dream vacation, spending time with family, or growing your business.

Our Values

Our Values

Trust. Honesty. Integrity. We believe values matter, and we live by ours every day.

Our Process

Our Process

We create strategies that are tailored to your needs and goals.

Get The Best Of Both Worlds

Get The Best Of Both Worlds

You deserve advice that feels both sophisticated and personal. We combine cutting-edge planning tools with the human connection that comes from knowing you, your goals, and your story. Our team is here to make modern wealth management feel familiar.

Find Out How Much Risk Is
Right For You

Your risk tolerance should guide your investment strategy. Discover your personalized
Risk Number® and see how your portfolio aligns with your comfort level.

Get Your Risk Number

Our Core Values

Our work is grounded in simple but powerful principles that define how we serve every client. 

Educate And
Inform

We cut through jargon so clients can understand their choices and feel confident from the first conversation forward.

Holistic And
Goals-Based

We look beyond investments to taxes, pensions, benefits, risks, and most importantly, your goals. Your entire financial life should work together.

Modern Yet
Personalized

We prioritize individual relationships while also embracing modern, innovative planning tools. Our clients deserve the best of both worlds.

Fully-Coordinated
Care

We coordinate with your bankers and other trusted professionals so your wealth experience is seamless, efficient, and based on the longstanding value you expect from Citizens.

Working Together With Cetera Investment Services

Navigate Your Next Steps

Discover how our education-led, goals-based approach helps you move from uncertainty to confidence.

Client Experience

Sustain Your Lifestyle

From individuals and families to business owners and ag professionals, we adapt to your life and goals.

Who We Help

Gain A Trusted Partner

Ready to start the conversation? Connect with a Citizens advisor to begin building your plan for the future.

Contact Our Team